There’s a reason millions of people start their day with a fresh cup of coffee. The aroma itself is enough to make your senses stand to attention. Often times, it’s in those moments spent lost in the warmth and flavor of your favorite roast that the best ideas come to life. So when we were recently tasked with a campaign assignment, it made perfect sense to pack up our pencils and paper to concept as a team at one of our favorite coffee houses. We let our creative juices flow like the rich, freshly brewed coffee we sipped and together, walked away with some pretty creative ideas.